September is NICU Awareness Month 💚

At Belleubleu, we honor both the families and the incredible practitioners who stand on the frontlines of neonatal care. Every baby, every parent, and every healthcare professional plays an essential role in creating a nurturing environment for newborns in the Neonatal Intensive Care Unit (NICU).

Why NICU Awareness Matters

September is recognized as NICU Awareness Month. Each year, 1 in 10 babies are born prematurely, and many of them require specialized care in the NICU. This can be an emotional and delicate time for families, as the natural desire for mom and baby is to stay close, may be interrupted due to medical needs.

Newborns may be admitted to the NICU for many reasons, including:

Prematurity
Maternal infection or fever
Breathing or cardiac concerns
Low birthweight (about 40,000 newborns annually)
Surgical needs or specialized diagnoses

Thanks to continued research and the dedication of neonatal care teams, survival rates for NICU babies have never been higher.

What Parents Should Know About the NICU

The NICU is a highly protected, sanitized, and specialized environment designed to support the most delicate newborns. Providers take into account not only the baby’s health but also their sensory needs.

You can expect:

24/7 care from neonatal specialists
Use of advanced equipment such as monitors, ventilators, and incubators
Careful control of light, noise, and environment to protect your baby
Constant attention to your newborn’s growth, development, and comfort

A Message for Families

At Belleubleu, we understand how overwhelming it can feel when your baby is taken to the NICU. Please know that the NICU is a safe haven, where your newborn is surrounded by expert, compassionate care. 💚

✨ Remember:

Stay involved with your baby’s care as much as possible.
Don’t hesitate to ask questions and voice your concerns.
Trust your providers—and yourself—as you navigate this journey.
Support will be there for you every step of the way.

NICU Awareness Month is a reminder of the strength of our tiniest fighters, the love of their families, and the dedication of the providers who care for them.💚

Ready for More Support?

Explore our blog for more insights into your postnatal journey and discover our collection of self-care essentials for new mothers.

Visit Belleubleu's Blog for more posts →

About Belleubleu

At Belleubleu, we are dedicated to empowering first-time mothers in New Jersey by providing clear, data-driven insights to navigate the beautiful journey of conception and birth. We curate essential, value-first products, always prioritizing health, and what’s genuinely best for families.

Please note: This article is for informational purposes only and is not intended to be a substitute for professional medical advice. Please consult with your healthcare provider for any questions or concerns.

References

n.a. (n.d.). Nicu Awareness Month. March of Dimes. https://www.marchofdimes.org/nicuawareness

National Association of Neonatal Nurses. (2025, June 9).

What is neonatal nursing?. NANN. https://nann.org/about/what-is-neonatal-nursing/#:~:text=Neonatal%20nursing%20is%20a%,are%20discharged%20from%20the%20hospital.